The rise of digital tech in any business environment hides the chances offered to increase our human focus. These days a lot of people are discussing about digital tech in one or the other way. When I listen to it, it seems that most often we talk about digital taking a tech perspective. We talk about new, often sensational, tech accomplishments reaching from Artificial Intelligence (AI) to Virtual Reality (VR). These new capabilities of machines and software are fostering a tech discussion. It’s all about how to use it and make money with it. Increase your business value or even better create additional – not been possible before – business value to grow your entire market cap.
Tech dominates the game these days and I absolutely understand that none tech savvy people, are bored or even afraid of what lays ahead of us.
These tech devs are getting real and evolving rapidly, no doubt about it. It will massively impact and change the world we live in. I’m also convinced, that it brings a lot of value to all of us. New tech will improve our lives. It will change, how we see the world we live in. I’m in general an optimist, believing that new tech will help us to fight some of the biggest challenges we face today; starting with diseases, via clean energy supply around the world, to healthy and sustainable food supply. That doesn’t mean, I ignore the dark facets of these developments. I’m just focusing more on the need and the potential, I see these days, to impact our live positively and that really excites me.
There are so many tech discussions going on about how it will increase business value, create new businesses or even rising new industries.
He writes about Allan Thygesen (President, Americas at Google) and mentions a finding, „…mobile searches shower curtains are up 200% in the past few years“. People today are checking for community feedback whenever they can before taking decision. It’s easy, fast and they see it as more trustful than a product description. There are more social media interactions and relationships than ever before. Just check Google Trends to get some insights.